Course Details

MARK 105 Professional Selling

3 hours lecture, 3 units
Grade Only

Description: This course is a study of the principles of sales and selling. Emphasis is placed on the role of human relations in the processes of selling products, services and ideas. Topics include sales techniques, including opening the sale, discovering the needs and wants of the client, addressing objections and closing the sale. Students develop and deliver written and oral sales presentations. This course is designed for students majoring in marketing and anyone interested in the sales profession.

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This course can help you earn the following degree(s) or certificate(s):